From Ad Account Woes to ROAS Rocket Fuel
Propelling PnC’s Fragrance Sales
Sniffing Out Ad Account Trouble
Perfume N’ Cologne (PnC), a haven for fragrance enthusiasts seeking designer perfumes in the USA(Based in Europe), faced a frustrating problem. Their advertising efforts on Meta (formerly Facebook) kept getting shut down due to violations of advertising policies. This meant their ads weren’t reaching potential customers, hindering sales growth. PnC needed a solution to keep their ads running smoothly and connect with their target audience.
Getting Back on Track and Reaching More Customers
Regaining Ad Account Access
We contacted Meta and worked to resolve the policy violations that led to the ad account suspension. This involved understanding the specific rules and ensuring PnC’s advertising practices fully adhered to them.
Creating Compliant and Effective Ads
We developed clear guidelines for PnC’s ad creatives (images and videos) and ad copy (text). These guidelines ensured compliance with Meta’s advertising policies while still being creative and engaging for potential customers.
Smooth Sailing and Increased Sales
Unbanned Ad Account
We successfully resolved the policy issues and got PnC’s ad account back up and running. This meant PnC could once again reach their target audience with their advertising efforts.
Boosted Return on Ad Spend (ROAS)
Within two months, PnC saw their ROAS (Return on Ad Spend) jump from 1.5x to 3.5x getting much more value out of their advertising budget, with each dollar spent on ads leading to a higher return in sales.
Testimonials
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Check out what my Name have to say about working with Four Front
Jayani
"Fourfront Digital completely transformed our online presence. Their expertise in SEO and content creation helped us not only launch a beautiful and functional website but also rise above the competition and attract more clients and therapists. We're seeing a significant increase in website traffic and inquiries, and our business is flourishing!"
